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As A Boy With A Very Active Mind

Future NBA Legend Jerry Lucas Challenged Himself By Inventing Mental Games To Test His Memory. At An Early Age, Jerry Realized That Being A Successful Student In School Took Knowing Not Only How To Learn But Also How To Retain Educational Information. He Became Determined To Develop Ways To Make The Learning Process Fun, Easy And Long Lasting.

Like A Farmer Who Plants Small Seeds In The Soil And Carefully Tends Them So That They Grow, Jerry Has Devoted His Life To Cultivating Ideas And Methods For Fun And Easy Learning And Memory Retention. The Resulting Methods Are Now Known As The Lucas Learning System™ And Have Earned Him The Title Of Dr. Memory™.

In His Recently Release Book Middie  Magic And Mind Magic Jerry Recounts This Life Journey That Started In The Middle Of The 20th Century In The Middletown Ohio.

Jerry graduated Phi Beta Kappa from Ohio State University. Not only a scholastic achiever, he excelled as an athlete as well. Jerry became the only basketball player in collegiate history to lead the nation in field goal percentage and rebounding for three years, thus becoming the only three-time recipient of the Big Ten Player-of-the-Year award. This achievement still has not been duplicated or surpassed.

Chosen seven times as an All-Pro during his professional basketball career, Jerry was named one of the 50 most outstanding NBA players of all time. Being inducted into the Basketball Hall of Fame in 1979 was perhaps his crowning achievement as an athlete. Recently, Jerry was chosen as one of the five most outstanding college basketball players of the twentieth century by Sports Illustrated in its article entitled Team of the Ages, which appeared in the November, 1999 College Basketball preview issue. He was recently named to the NBA 75th Annniversery Team


 Although Mr. Lucas initially achieved fame and success by his impressive basketball accomplishments, he continues to score off the court as well. Through the years, Jerry has taught his memory-retention system to millions of people either in seminars or through sales of his books and other learning materials.

Not only did he co-author the New York Times best-seller The Memory Book, he also has entertained countless television viewers with guest appearances on TV talk shows during which he dazzled large numbers of studio audience members by demonstrating his ability to meet and remember all of their names.


 In total, Jerry Lucas has authored more than 60 books in the field of memory training and learning systems. The Memory Book has sold over 3 million copies and The Lucas Learning System™ has been successfully translated into multiple media platforms. Mr. Lucas has written subsequent bestsellers, authored audio courses, overseen videos and interactive CD-ROM games, and made innumerable personal appearances across the United States and around the world. His system has been taught to tens of millions of people, and has a proven track record, not only in terms of sales, but also in verifiable results for his students. Jerry Lucas, Dr. Memory™, is now widely known and respected as the world’s leading authority in developing the many methods that encompass his concept known as Learning That Lasts™.

Dr. M’s Universe™ is the latest and boldest incarnation of Mr. Lucas’ vision. With the aim of bringing this unique educational system to the widest possible audience, this product will be unlike anything else on the market. Mining over three decades of material from Mr. Lucas’ intellectual property library, Dr. M’s Universe™ will incorporate all of The Lucas Learning System’s™ classic learning techniques, updated with feature film quality animation, high-end console-style game play, and the latest in 3D technology. By leveraging the power of advanced web-based game engines, this subscription-based product will be accessible worldwide to anyone with a high-speed internet connection – whether they’re on a computer, or even an iPhone.